A distinctive competency is a competency unique to a business organization, a competency superior in some aspect than the competencies of other organizations, which enables the production of a unique value proposition in the function of the business.
Competencies are strengths which cannot be easily matched or imitated by competitors. E.g. McDonald’s has exclusive right (trademark) for it logo. Firms build competitive advantage using the competencies that they have.
This picture i get from someone in facebook. I'm really surprise that someone used logo look seems as KFC, Burger King and Pizza Hut as his restaurant logo's. It is good to open a business but he or she cannot copying this 3 brand or logo easily. If KFC, Burger King and Pizza Hut take an action againts this restaurant by claiming their sue or court action on exclusive right (trademark) for it logo's, maybe this restaurant could be closed immediately and their owner can be fined in numbered.



This picture i get from someone in facebook. I'm really surprise that someone used logo look seems as KFC, Burger King and Pizza Hut as his restaurant logo's. It is good to open a business but he or she cannot copying this 3 brand or logo easily. If KFC, Burger King and Pizza Hut take an action againts this restaurant by claiming their sue or court action on exclusive right (trademark) for it logo's, maybe this restaurant could be closed immediately and their owner can be fined in numbered.




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