Storm : Think Like A Fish

     I just bought a fishing rod that is Gomoku Erito, produced by Storm, Rapala VMC Corporation. It is very attractive rod with colourful colurs and most important thing that is suitable for anglers like me and surely for jiggers. Now this type of rods very famous and sold like 'goreng pisang panas' entire of Malaysia even other countries. 

     New from STORM, the Gomoku series of rods is specifically aimed at the rapidly emerging Micro-Jigging market. These rods are extremely lightweight and come fitted with some of the best components available. Standing out from the crowd with pearl white blanks these rods also feature custom Fuji reel seats in red, blue or green to distinguish between the different models in the range. They are ideally suited to 2500 and 3000 size reels.The models are available in 3 PE rating Ranges and are capable of jigging micro weights from as low as 10g up to a max weight of 160g.

     Lets me tell more about Storm and the company. For me the company had everything about strategic management. Rapala VMC Corporation continues to grow catch by catch through its strategic cornerstones by it brands, manufacturing and distribution. They strengthen each other and keep on providing opportunities for growth by acquisitions, brand extensions, new product innovations and entering new markets.

Graph Of Rapala VMC Company

     Rapala VMC Corporation has a responsibility to shareholders, employees, business associates and the society as well as all people who use the Rapala Group’s products. They also take responsibility of their actions and their environmental impact wherever they operate. Storm is one of the successful brand that company produced. At Storm, they we´re very serious about fishing. They believe getting into the head of a fish to really understand what's going on like what makes a fish bite. They build lures based on those findings because they know that we are serious about fishing too. Their moto of 'Think like a fish' very successful to attract for those who loved fishing.